← All Episodes
EP · 02Season 1 · 2025
How the Smartest Artists Protect Their Ideas (and Get Paid)
Creators are losing money and control not because they lack talent, but because they lack legal structure. The court doesn't decide what your IP is worth — it enforces the value you already assigned to it. The creators who win structurally are the ones who house IP in the right entities before they need protection.
Jonathan Jackson
In this episode